Business Analyst Training– Google Analytics is a web analytics service offered by Google that tracks and reports website traffic, currently as a platform inside the Google Marketing Platform brand.
Use of Google Analytics?
Google Analytics is one of the most popular digital analytics software. It is Google’s free web analytics service that allows you to analyze in-depth detail about the visitors on your website. It provides valuable insights that can help you to shape the success strategy of your business.
Google Analytics work?
When a user visits your website, Google Analytics will drop a cookie on the user’s browser. Cookies are small files that contain information about the user’s activities. Using these cookies, Google Analytics will know how a user behaves on your website and then collects this information to show you different reports.
Benefits of Google Analytics?
Benefits of using Google Analytics for your SEO campaign. Google Analytics is a free tool that you can used to track data about the way visitors to your site associate with it. It’s particularly helpful to optimize your marketplace, resulting in 400% year-over-year revenue growth for your businesses.